Easy Trip Planners (EaseMyTrip) has entered into a strategic collaboration with the National Skill Development Corporation (NSDC) and Sanatan AI, along with the Bhagva platform, to launch a national-level entrepreneurship initiative aimed at formalising India’s growing spiritual services economy.

Conceptualised as a structured, Panchayat-level model, the initiative will be implemented under the framework ‘1 Panchayat - 1 Pandit - SANATANAI Shop on Wheels by EMT’. It is designed to enable Pandits, Pujaris and Sanskrit-trained youth to become certified micro-entrepreneurs through a combination of structured training, standardised service delivery, and access to institutional financing. At the core of the model is a mobile, EV-based ‘Shop on Wheels’ unit, which will function as a localised spiritual service and commerce hub. Each unit will operate at the Panchayat level, offering an integrated suite of services including pooja bookings, pooja samagri access, religious travel planning, virtual darshan experiences, and facilitation of spiritual events such as kathas and jagrans.

The initiative proposes deployment across up to 2 lakh Panchayats over a five-year period, creating a distributed network of service providers and enabling structured access to spiritual and cultural services across rural and semi-urban India. Within the collaboration, EaseMyTrip will enable religious and pilgrimage travel services, integrating its travel distribution capabilities into the broader ecosystem and extending its reach through a decentralised, franchise-led network. This aligns with the company’s focus on strengthening its presence in the religious tourism segment and expanding access in rural markets.

For EaseMyTrip, this collaboration, supported by institutional partnerships, represents a strategic step towards expanding its presence in the fast-growing spiritual and religious tourism segment while strengthening its reach across rural and semi-urban markets.

Easy Trip Planners offers a range of travel products and services and end-to-end travel solutions including airline tickets, rail tickets, bus tickets, taxis, holiday packages, hotels, and other value-added services i.e. travel insurance, visa processing, etc.